Big Changes at The Giving Groove: Free Tools & Our Premium Launch
A sneak peek at the new Premium tier, designed to save busy fundraisers hours every week.
Today, I want to share a few exciting tweaks and updates happening right now—and in the coming weeks—at The Giving Groove.
Because I know exactly how precious your time is, I’m rolling out some new resources to help you fund your missions faster and with less stress. But first…
We’ve Moved!
The Giving Groove is now hosted at groove.tonyahennessey.com. We are still fully integrated with Substack, but moving to a subdomain of my main fundraising and travel writing website allows me to maintain control of my intellectual property. (A huge thank you to Substack for generously allowing creatives to do this!)
Nosara, Costa Rica, 2010 © Tonya Hennessey
Launching Mid-April: The Giving Groove Premium
I am thrilled to announce that Premium is officially launching in mid-April!
After 30 years in the trade I love, it’s time to share the deep-dive strategies that actually move the needle. Subscriptions will start at just $8/month or $80/year (pricing will increase over time, so lock in this early rate).
Here is exactly what you will get as a Premium subscriber:
Deep-Dive Strategy: Engaging, in-depth articles complete with sample scripts and step-by-step guides to help you navigate tricky donor conversations and overcome obstacles to breaking in with funders.
Modern Giving Trends: The latest data and actionable thinking on Crypto giving trends, utilizing AI, and maximizing Donor-Advised Funds (DAFs).
Done-For-You Resources: Ready-to-use templates and specialized AI prompts. They aren’t always sexy, but they are massive time-savers.
Expert Perspectives: Guest pieces and webinars featuring a range of incredibly talented fundraisers.
Exclusive Access: Deep dives into complex proposal budgeting, plus access to our private Subscribers’ Chat.
Note on timing: Thursday Premium content will drop 3x a month starting in mid-April, ramping up to weekly (4x/month) in July.
The Premium archives and offerings will build over time, and I’d be honored to have you join me on this journey.
Let me know what you’d like me to cover or what you find most valuable. And if you’ve got a hot take—hit reply and tell me!
Thanks for reading, and please consider sharing The Giving Groove with your colleagues.
Best,
Tonya


